Late Thursday, as rumors swirled about an incident at Brown University, the network's Kaitlan Collins took to social media, pointing out the conflicting information and guiding the public to her channel's 9pm newscast.
Even though it is by no means a flawless news source, her words rang true to many. It remains one of the broadcasters where one can locate grounded and generally trustworthy reporting – notably during crises like the one taking place close to a New Hampshire storage facility.
A Vulnerable Position During a Business Battle
But the news network, now 45 years old, finds itself in a uncertain position as two huge media corporations vie for ownership of its corporate owner, Warner Bros Discovery.
Whatever the outcome, the destiny of CNN has become part of a major game of business acquisition, not as a question of what helps the information-seeking public.
“This is yet another example of the fundamental flaws with origins in decades of governmental choices,” stated Victor Pickard, writer of “Democracy Without Journalism?” and a media policy professor at the University of Pennsylvania.
The conjecture about which company will control Warner Bros Discovery – could it be Netflix or Paramount Skydance? – misses a broader point.
“The narrative is crafted as a financial tale with powerful individuals as the protagonists, but there is hardly any discussion of the common good,” Pickard explained.
The Complicating Element: The Former President
The network's predicament is complicated by Donald Trump’s longstanding stance about a network he has frequently denounced as perhaps his chief “fake news” adversary.
Think back to the cries of “CNN sucks!” at the president’s rallies, his team's disciplinary revocation of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in official meetings.
Trump now says that the network requires new ownership. You can read that as ownership that will protect him from negative coverage and examination. That is one reason why he appears to support Paramount Skydance, which has made a hostile bid.
Trump has reason to like that company more. For one thing, it is run by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
The company, owner of CBS News, also recently installed the right-leaning Bari Weiss, famous for her “anti-woke” beliefs, as the top editor of that venerable news network.
An Outcome of Continued Instability
It is important to note, if Netflix prevails, CNN and other cable outlets would first be separated into a separate entity. That would be a welcome development to many at the network, but it’s not exactly a safe harbor. That setup could set up CNN for a future sale. There is no finish line.
In the view of Timothy Wu, much of this is a violation of antitrust statutes, anyway. The well-known analyst of big tech’s dominance recently argued that competition laws should block both deals.
“Each proposed deal would be detrimental to the country, and both should be opposed by the government,” Wu stated.
The Fundamental Problem and a Way Ahead
Regardless of the resolution regarding CNN, the underlying crisis remains.
“The present media landscape is a very anti-democratic system, but we ought not succumb to the belief that change is impossible,” Pickard said. Government actions – from the 1930s and 1940s – helped to build this overly commercial monster, and revised policy decisions can tackle it.
Is this likely in an era where the head of the FCC refuses to acknowledge that the agency is independent? Overhaul is a distant prospect now, but that doesn’t mean it will be impossible forever.
Initiatives that support independent news organizations, aid local journalism, fund public media, and prevent the consolidation of media power in too few hands are within reach – they are necessary for a functioning democracy.
When it comes to media ownership, bigger isn’t better. And news organizations including CNN must not be tools in the newest acquisition battle.